| Lecture No. |
Description |
Lecture By |
| Lecture 1 |
Introduction to Sales Management, Objectives of Sales Management |
Lecture by Shilpa Bhandari, Lecture by , Lecture by , Lecture by |
| Lecture 2 |
Objectives of Sales Management, Roles of Sales Manager, Skills of Sales Manager, Scope of Sales Management, Sales Strategies, Strategy Formulation, |
Lecture by Shilpa Bhandari, Lecture by , Lecture by , Lecture by |
| Lecture 3 |
Evolution of Sales Management |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 4 |
Sales Management – Function of Sales manager |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 5 |
Role, skills & quality of Sales Manager |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 6 |
Relation of sales manager with Top management |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 7 |
Sales organization – meaning, scope & importance |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 8 |
Sales organization – Structure |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 9 |
Sales objective |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 10 |
Sales Strategies |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 11 |
Emerging trends of Sales Management |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 12 |
Introduction, Importance & Objectives of Personal Selling |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 13 |
Personal Selling Process-1 |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 14 |
Personal Selling Process-2 |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 15 |
Theories of Selling-1 |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 16 |
Theories of Selling-2 |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 17 |
SPIN Model |
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| Lecture 18 |
Types of Selling |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 19 |
Transactional and Relationship Selling |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 20 |
Sales Forecasting Methods-1 |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 21 |
Sales Forecasting Methods-2 |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 22 |
Sales Force Recruitment and Selection Process-1 |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 23 |
Sales Force Recruitment and Selection Process-2 |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 24 |
Sales Force Recruitment and Selection Process-3 |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 25 |
Sales Force Recruitment and Selection Process-4 |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 26 |
Design of sales force-1 |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 27 |
Design of sales force-2 |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 28 |
Execution and Evaluation of Sales Force Training-1 |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 29 |
Execution and Evaluation of Sales Force Training-2 |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 30 |
Execution and Evaluation of Sales Force Training-3 |
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| Lecture 31 |
Motivation and Compensation of Sales Personnel-1 |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 32 |
Motivation and Compensation of Sales Personnel-2 |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 33 |
Design and Management of Sales Territories and Quotas-1 |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 34 |
Design and Management of Sales Territories and Quotas-2 |
Lecture by , Lecture by , Lecture by , Lecture by |
| Lecture 35 |
Design and Management of Sales Territories and Quotas-3 |
Lecture by , Lecture by , Lecture by , Lecture by
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