| Lecture Series |
Description |
Lecture By |
| Lecture 1 |
Definition, Scope and Importance of Retailing |
Lecture by A, Lecture by B, Lecture by C, Lecture by D |
| Lecture 2 |
Retail Formats |
Lecture by A, Lecture by B, Lecture by C, Lecture by D |
| Lecture 3 |
Theories of Retail Development |
Lecture by A, Lecture by B, Lecture by C, Lecture by D |
| Lecture 4 |
Global and Indian Retail Scenario Information Gathering in Retail |
Lecture by A, Lecture by B, Lecture by C, Lecture by D |
| Lecture 5 |
Financial Strategy, Retail Location |
Lecture by A, Lecture by B, Lecture by C, Lecture by D |
| Lecture 6 |
Franchising Decisions |
Lecture by A, Lecture by B, Lecture by C, Lecture by D |
| Lecture 7 |
Retail Information system |
Lecture by A, Lecture by B, Lecture by C, Lecture by D |
| Lecture 8 |
Customer Service, Customer Relationship Management |
Lecture by A, Lecture by B, Lecture by C, Lecture by D |
| Lecture 9 |
GAPs Model in Retail |
Lecture by A, Lecture by B, Lecture by C, Lecture by D |
| Lecture 10 |
Sales Forecasting |
Lecture by A, Lecture by B, Lecture by C, Lecture by D |
| Lecture 11 |
Merchandise Budget |
Lecture by A, Lecture by B, Lecture by C, Lecture by D |
| Lecture 12 |
Assortment Plan |
Lecture by A, Lecture by B, Lecture by C, Lecture by D |
| Lecture 13 |
Inventory Management |
Lecture by A, Lecture by B, Lecture by C, Lecture by D |
| Lecture 14 |
Merchandise Buying, Retail Pricing |
Lecture by A, Lecture by B, Lecture by C, Lecture by D |
| Lecture 15 |
Retail Communication-Objectives |
Lecture by A, Lecture by B, Lecture by C, Lecture by D |
| Lecture 16 |
Promotion Mix |
Lecture by A, Lecture by B, Lecture by C, Lecture by D |
| Lecture 17 |
Store Layout, Design & Visual Merchandising |
Lecture by A, Lecture by B, Lecture by C, Lecture by D |
| Lecture 18 |
Atmospherics, Store Management & Responsibilities of a Store Manager |
Lecture by A, Lecture by B, Lecture by C, Lecture by D |
| Lecture 19 |
Inventory Shrinkage |
Lecture by A, Lecture by B, Lecture by C, Lecture by D |
| Lecture 20 |
Retail HRM, Online Retailing |
Lecture by A, Lecture by B, Lecture by C, Lecture by D |
| Lecture 21 |
International Retailing |
Lecture by A, Lecture by B, Lecture by C, Lecture by D |
| Lecture 22 |
Legal & Ethical Issues in Retailing |
Lecture by A, Lecture by B, Lecture by C, Lecture by D |