BAJMC 305 Course Plan

  • Programme Code 24
  • Course Code BA JMC-305
  • Course Type Core
  • Programme Bachelor of Arts (Journalism & Mass Communication) BA (JMC)
  • Course Name Event Management
  • L - T/P - Credits 4 - 0 - 4
  • Course Outcome
  • CO1 Student would be able to understand the conceptual knowledge of media research.
  • CO2 Students would be able to understand the Communication research and its effective use.
  • CO3 Students would be well acquainted with the research methodology.
  • CO4 Students will be able to apply the theoretical knowledge of Research.
  • CO5 Students will be able to know the ethics in Research.
  • CO6 Students would be capable to prepare research paper.
Unit No. Lecture No. Topic Sessional Outcome Mapping with CO ICT Tools / Class Material (PPT ) First Shift Second Shift Guest Lecture Expert Lecture
1 L1 Event: Definition Understand: basic concepts of Communication CO1
1 L2 Types of Event-1 Students would be able to understand the types of Event CO1
1 L3 Types of Event-2 Students would be able to remember the types of Event CO1
1 L4 Event as a Communication tool Students would be able to understand Event as a Communication tool CO2
1 L5 Event as a Marketing tool Students would be able to understand Event as a Marketing tool CO2
1 L6 Event as a Marketing tool Students would be able to understand Event as a Marketing tool CO2
1 L7 Event Management: Definition Students would be able to understand the concept of Event Management and its definition CO1
1 L8 Event Management: Elements Students would be able to understand the Elements of Event Management CO1
1 L9 Event Management: Elements Students would be able to apply theElements of Event Management CO1
1 L10 5Cs of Event Management Students would be able to understand the 5Cs of Event Management CO1
1 L11 5Cs of Event Management Students would be able to apply the 5Cs of Event Management CO1
1 L12 Revision of Unit -1 Student would get the clarity through revision --
2 L13 Event Management company Students would be able to Understand Event Management company CO1
2 L14 Organisational Structure of an Event Management company-1 Students would be able to Understand Organisational Structure of an Event Management company CO2
2 L15 Organisational Structure of an Event Management company-2 Students would be able to Understand Organisational Structure of an Event Management company CO2
2 L16 Event Management Personnel: Role and Responsibility-1 Students would be able play the significant role in an event and handle the related responsibility CO4
2 L17 Event Management Personnel: Role and Responsibility-2 Students would be able play the significant role in an event and handle the related responsibility CO4
2 L18 Event Management Personnel: Role and Responsibility-2 Students would be able play the significant role in an event and handle the related responsibility CO4
2 L19 Liaisoning for event Students would be able to understand the Liaisoning of an event CO2
2 L20 Liaisoning for event-2 Students would be able to manage the Liaisoning of an event CO3
2 L21 Business Operations for event-1 Students would be able to understand Businees Plan for event CO4
2 L22 Business Operations for event-2 Students would be able to create Businees Plan for event CO4
2 L23 Accounting for event Students would be able to understand Accounting for event CO4
2 L24 Accounting for event-2 Students would be able to apply the concept of Accounting in event CO4
2 L25 Revision of Unit -2 Student would get the clarity through revision --
2 L26 Event Management Process Students would be able to understand the Event Management CO1, CO2
3 L27 Event Proposal Students would be able to understand the Event Proposal CO4
3 L28 Event Proposal Planning Students would be able to create an event proposal CO4
3 L29 Licenses for event Students would be aware about Licenses of an event CO4
3 L30 Permissions & Legalities Students would be aware about the process of receving permission for an event. CO4
3 L31 Event Budget Students would be able to plan and create an even budget CO4
3 L32 Covering Cost for event Students would learn Covering Cost for event CO2
3 L33 Methods of Revenue Generation Students would learn Methods of Revenue Generation for event CO1
3 L34 Event Promotion: Tools and Media Coordination Students would be able to understand Event Promotion CO2
3 L35 Event Promotion: Tools and Media Coordination Students would be able to apply the tools for an event promotion CO2
3 L36 Risk Management for event Students would be able to manage the risk arrive during the commencement of an event CO1
3 L37 Insurance for event Students would be aware about the policy of insurance of an event CO1
3 L38 Revision of Unit -3 Student would get the clarity through revision --
4 L39 Evaluation and Impact Assessment: Concept Students would be familiar with the conceptualization of Evaluation and Impact assesment of an event. CO1
4 L40 Evaluation and Impact Assessment: Techniques Students would be intimated with the techniques of Evaluation and Impact assesment of an event. CO2
4 L41 Evaluation and Impact Assessment: Application Students would be able to apply the learnt techniques of Evaluation and assesment of the Impact of an event. CO4
4 L42 Monitoring the Event Students would be able to monitor a conducted event. CO4
4 L43 Case Study of Event Management Students would be able to understand the emerging and growing trends in the Event Industry. CO3, CO2
4 L44 Case Study of Event Management 2 Students would be able to understand the emerging and growing trends in the Event Industry. CO3, CO4
4 L45 Monitoring the Event Students would be able toanalyse event. CO4
4 L46 Controlling the Event Students would be able to manage and control the conduction of an Event CO4
4 L47 Controlling the Event Students would be able to apply the techniques how to manage and control the conduction of an Event CO4
4 L48 Emerging Trends in Event Management Students would be able to understand the emerging and growing trends in the Event Industry. CO4
4 L49 Emerging Trends in Event Management Students would be able to remember the emerging and growing trends in the Event Industry. CO4
4 L50 Careers in Event Management Students would be able to understand the Careers in Event Management CO4
4 L51 Careers in Event Management Students would be able to evaluate which is best carrer opportunity in Event Mgt CO4
4 L52 Revision of Unit -4 Student would get the clarity through revision CO4
4 L53 Case Study on Event Company Students would be able to evaluate which is best carrer opportunity in Event Mgt CO2, CO3
4 L54 Case Study on Event Mangment Personel Students would be able to evaluate which is best carrer opportunity in Event Mgt Persons CO2, CO3
4 L55 Case Study on Political Party Students would be able to Understand and evaluate which is best carrer opportunity in Politics CO3,CO4
4 L56 Case Study on Cultural Orgnization Students would be able to Understand Cultural Orgnization CO3,CO4
4 L57 Case Study on Religious Orgnization Students would be aware about Religious event CO3,CO2
4 L58 Case Study on PR Farm Students would be able to evaluate which is best carrer opportunity in Event Mgt CO4
4 L59 Recap Unit-1,2 Students would be able to understand the Careers in Event all aspects CO2, CO3
4 L60 Recap Unit-3,4 Students would be able to understand the Careers in Event all aspects CO1,CO2,CO3,CO4

# As per Scheme & Syllabus Of Guru Gobind Singh Indraprastha University, New Delhi 2022-23 Onwards.